{"id":1307,"date":"2021-03-08T14:13:23","date_gmt":"2021-03-08T14:13:23","guid":{"rendered":"https:\/\/www.ppcshield.io\/?post_type=kb-article&#038;p=1307"},"modified":"2021-03-15T09:27:50","modified_gmt":"2021-03-15T09:27:50","slug":"what-is-a-final-url","status":"publish","type":"knowledge-base","link":"https:\/\/www.ppcshield.io\/knowledge-base\/popular-questions\/what-is-a-final-url\/","title":{"rendered":"What is a Final URL?"},"content":{"rendered":"<p><span style=\"font-weight: 400\">This is the URL of the landing page the user will reach when clicking your ad.<\/span><\/p>\n<p><span style=\"font-weight: 400\">It doesn\u2019t have to be the same as the URL displayed on your Google Ad.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400\">Read more on this <\/span><a href=\"https:\/\/support.google.com\/google-ads\/answer\/6080568?hl=en\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400\">article from Google<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400\">PPC Shield counts only the clicks that redirect the user to your final URL (landing page) regardless if the user didn\u2019t end up reaching the landing page for any reason such as it being temporarily unavailable for example. <\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>This is the URL of the landing page the user will reach when clicking your ad. It doesn\u2019t have to be the same as the URL displayed on your Google Ad.\u00a0 Read more on this article from Google PPC Shield counts only the clicks that redirect the user to your final URL (landing page) regardless [&hellip;]<\/p>\n","protected":false},"featured_media":0,"parent":1412,"menu_order":0,"template":"","meta":[],"knowledge-base-tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What is a Final URL? - PPC Shield<\/title>\n<meta name=\"description\" content=\"The Final URL is the URL of the landing page the user will reach when clicking your ad.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ppcshield.io\/knowledge-base\/popular-questions\/what-is-a-final-url\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What is a Final URL? 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