What is a Google Ads Manager Account (MCC)? Is it different from an Individual Google Ads Account?

A Google Ads Manager Account, previously known as My Client Center (or MCC) is a Google Ads account whose purpose is to help you manage multiple Google Ads or Smart campaign accounts by easily linking them under a single umbrella-account.

An individual Google Ads account is the common account an advertiser will open with Google Ads to manage campaigns and advertise on one or more websites across Google’s range of advertising channels.

PPC Shield’s click-fraud system will begin protecting your Google Ads as soon as you link your Google Ads Account to our manager account. Once linked, PPC Shield’s superior algorithm will start tracking every-single-click on your Google Ads campaigns and will automatically block fraudulent clicks.